Brace AI
App & AI Bracelet
About

The wearable AI device, "Brace" was created to blend into your daily life and assist you in preparing for any impact, no matter how severe or minute. You can quickly notify your loved ones and/or the police of your situation by sending an automated message that includes your location. All you have to do is wear the bracelet on your wrist like any other jewelry and make sure it's connected to your mobile device.

Problem Statement

People prioritize security and safety above anything else. Regardless of gender, age, or location, everyone strives to be in an environment where they can feel comfortable and safe. Despite taking measures to ensure protection for oneself and others, there are times when someone may be in a position to the point where they need to call for help.

Research

Nighttime safety is usually associated with a residential areas that are well lit, well policed, and which are relatively free from public disturbance, prowlers, gangs, and irregular traffic at night. Walking after sunset is undertaken for a variety of reasons: return from or going to shift work by bus, exercise/enjoyment, walking the family pet, making a late ATM transaction, and going to the local confectionery. The dangers in walking at night are events such as assault, robbery, accident with a vehicle, loss of belongings, or falling. The youth at many campuses are at risk at night and supervisory agencies have implemented procedures to Improve night walking safety. 42% of women felt unsafe walking after dark compared to 10% of men. Other research has indicated that the older age groups have a greater fear of crime.

Empathy Map

Tara is a young woman living alone in the city. She works in marketing and enjoys bringing home cooked meals to work. After returning late from work she realized she didn’t have enough groceries for to make breakfast or dinner for the next day. She rushed to the grocery store late at night to pick up some groceries she needs for the next morning. As she leaves the store and is walking back home, she feels uneasy and suspects someone may be following her.

Thinks & Feels
Emotions, Values, Worries, Priorities
  • Would it be a good idea to confront the individual
  • Doesn’t understand why would someone follow her
  • Shouldn’t make it obvious she knows she’s being followed
  • Should call someone to tell them where she is
  • Needing support
  • In search for help
  • Felt unprotected
  • Scared
  • Terrified
  • Anxious
Sees
Environment, Community, Market Options
  • Lit street lights
  • Not a lot of people on the street
  • Sees plenty of stores which are closed due to the time of night
  • Few cars passing on the road
  • Can see the grocery store
Says & Does
Statements, Reviews, Appearance, Behavior
  • Placed her hair behind her ears so there is no obstruction of view
  • Reached into her pocket to place her keys between her knuckles
  • Held her grocery bags closer to her chest
  • Turned around to get a better view of the individual
  • Took a turn around a block to see if someone is in fact following her
Hears
Friends, Forum, Media
  • Someone still following
  • her from a distance
  • Hear noise from the
  • grocery store she left
  • Can hear a few people mumbling
  • but cannot see them
  • Her own footsteps are becoming
  • more and more rapid
  • Hear her own
  • heartbeating really fast
Journey Mapping
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